This is the logo for the brand I developed, Shadez. I decided to keep the logo simple using only black and white to make it look a bit more casual yet suffisticated. I didn't want to add visuals instead I decided to se different fonts.
This press release talks about the event happening for this second store and the new collection the brand is launching. It gives the readers information on where to purchase tickets for the event and about the brand.
This pitch letter is going directly to two magazines which are the Coachella Magazine and the LA Fashion Magazine. It is talking about the event and why it'd be perfect for this article to be in their magazine.
This is just a biography on the founder of the brand, Shadz, as well as how it was founded.
These are images of the spring 2016 eyewear. They are similar to the style of the new collection this brand is going for.
These are just some images of the drink whom is sponsoring Shadez and one of the many appetizrers servers will be handing out to the guest.
